Red hot.

Ever since the bulletproof pop siren burst onto the scene with her catchy tunes and carrot top hair, La Roux, has proudly set an example for tangerine beauties everywhere. It appears it has never been cooler to join the ginger club. Gone are the days of the ginger minger, literally.

This season has seen many a celeb transform their drab locks to a luscious shade of red. WAG of the moment, Cheryl Cole as opted for a more plum than orange, as has the ever charming and wonderful Peaches Geldof. Agyness Deyn wowed the world with the ultimate tangerine mop top. This has to been the reason behind the 90% rise in the sales of red hair dye last week.

Less we forget the girls that have been flying the flag for ginger from word go, girls aloud beauty Nicole Roberts, Actresses Tilda Swinton and Nicole Kidman. Shockingly only 4% of the world population is a natural red head.

One death of a ginger we can mourn this week is drama queen Lindsay Lohan. We have recently seen her change her uber fab ginger locks for a rather samey blonde. RIP ginger Lindsay.

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