Last season saw her debut exhibiting at Vauxhall Fashion Scout after much acclaim from major fashion heads including Susie Bubble and Topshop. The thing that first grabbed people’s attention about Charlotte was her approach to setting up a label and having the balls to do it all in a recession. Her blog carefully documents the trials and tribulations of setting up and running your own label step by step and has been acting as a great “how to” guide for aspiring designers.

After the success of Charlotte’s AW10 collection, Charlotte was picked to show in the “Ones To Watch” at Vauxhall Fashion Scout SS11. When the day came, I can say with all honesty that Charlotte was by far the most organised designer in the room, every last detail was taken care of and to a meticulously high standard. All that was left was to pick and dress the models. Easy right?!

Charlottes SS11 collection saw a great colour combos like denim and lime green. The clashing colour combos, the cut out pattern of the dresses, crop tops and use of denim and velvet all gave the collection a subtle 90’s edge.

Each season Charlotte has made a signature print for the collection. Last season was penguins, this season she brought us robots! The print adds a quirky aspect to a very wearable collection.

To me, Charlotte is a designer’s designer. She would be the first to say she is far from your average fashionista and this reflects greatly in her collection. She is somewhat unconcerned with trends as such, and prefers to designs for girls like herself. The result, a fabulously young and fresh collection with a sporty element.

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